- The greatest investors understand that superior returns are not created by constantly trading. They’re created by making better decisions and having the emotional discipline to stick with them.In this comprehensive class led by Robert Daugherty, founder of Endowment Assurance Corporation, you’ll explore the psychology behind successful long-term investing and why some investors consistently compound wealth while others repeatedly buy high, sell low, chase performance, and allow fear, greed, ego, and impatience to destroy otherwise good decisions. Drawing on the principles behind Generational Compounders, he’ll teach you…
- How founders and family-owned businesses think differently from the typical market participant
- What can happen to your investment returns if you learn to think more like an owner and less like a trader
- How to recognize your own emotional patterns, understand the psychological forces that influence investment decisions, and develop a framework for separating temporary market volatility from permanent changes in value
- Why the best owner-operators often ignore the market’s short-term scorecard and how you can adopt the same mindset
The behavioral advantages of investing in founder-led and family-controlled companies – including patience, alignment of incentives, concentrated decision-making, culture, stewardship, and long-term capital allocation
Ultimately, this is a class about using psychology as an investment advantage. You’ll leave with a practical framework for building a portfolio designed not merely to generate returns, but to compound wealth across decades.

